Buffer review
A steady social scheduler for teams that publish on LinkedIn and other channels from one calendar.
- Scheduler
- Social Media
- LinkedIn Publishing
- Analytics
- Team Workflow
- API
Verdict
Worth testing
From
$5/channel/mo
Setup
Beginner-friendly
Best fit
Multi-channel teams
What is Buffer?
Buffer is a multi-channel social publishing platform with LinkedIn scheduling, ideas, AI assistance, analytics, and team workflow features.
It is not a LinkedIn specialist, but it is reliable for teams that need a simple calendar across multiple channels.
Who it's for
Marketing teams and founders who need a dependable scheduler across LinkedIn, X, Instagram, Facebook, and other channels.
- Startups
- Scale-ups
- SMBs
- Mid-market
- Enterprise
Key features
- Multi-channel scheduling
- Ideas
- AI assistant
- Basic and advanced analytics
- API access
- Hashtag manager
- First comment scheduling
- Team roles
Pricing
From $5/channel/mo · Free plan available; 14-day trial on paid plans
Free
$0
forever
- 3 channels
- 10 scheduled posts/channel
- Basic analytics
Essentials
Popular$5
per channel/month annual
- Unlimited scheduled posts
- Advanced analytics
- Hashtag manager
Team
$10
per channel/month annual
- Unlimited posts
- Team features
- More collaboration
Free plan exists, but the lowest paid entry is Essentials at $5/channel/mo on annual billing. Team is $10/channel/mo annual.
Operator notes
Buffer is the boring-good scheduler in this pillar.
Choose it when publishing consistency matters more than LinkedIn-specific growth hacking.
Watchouts
- Not LinkedIn-specialist
- Advanced LinkedIn analytics are limited
- Channel-based pricing can sprawl
Buffer alternatives
Taplio
From $39/mo
Best for creators and founder-led sales teams that want content workflow plus growth mechanics.
Read Taplio reviewAuthoredUp
From $19.95/mo
Best for serious LinkedIn writers who already know what they want to say.
Read AuthoredUp reviewSupergrow
From $19/mo
Best for creators and exec-content teams that want affordable AI plus workflow structure.
Read Supergrow reviewPostiv.ai
From $99/mo
Best for B2B founders and teams that want source-grounded AI content, strong carousels, and team LinkedIn workflow in one place.
Read Postiv.ai reviewHypefury
From $29/mo
Best for creators who publish across X and LinkedIn, not LinkedIn-only operators.
Read Hypefury reviewFrequently asked questions
Does Buffer have a free plan?
Buffer currently lists: Free plan available; 14-day trial on paid plans. Check the pricing source because trial and free-plan terms can vary by plan.
Is Buffer best for LinkedIn analytics?
No. It covers basic social analytics, but LinkedIn specialists go deeper.